Hospitality design is evolving rapidly as the industry responds to the needs of a more conscious, wellness-focused, and experience-driven generation. From sustainable materials to multifunctional spaces, the way we design the hospitality experience is shifting. Hotel lobbies are transforming into social hubs, wellness is taking centre stage, and bold, memorable design moments are becoming a must. It’s all about creating spaces that not only look great but feel great, too.
Here’s what’s shaping hospitality material selection and design right now:
1. Sustainability that shapes tomorrow
Eco-conscious design is here to stay, and it’s not just a trend—it’s a design imperative. As guests grow increasingly eco-aware, hospitality venues are under pressure to create spaces that not only look good but also do good. This shift is driving demand for thoughtfully sourced, high-performance materials that align with both environmental responsibility and elevated aesthetics.
Hospitality design is embracing circular design principles—prioritising materials that are recycled, low-VOC, and manufactured with minimal environmental impact. Decorative acoustic panels with wood-print finishes, for example, are fast becoming staples in hospitality design—offering acoustic comfort, timeless texture, and lasting performance in high-traffic areas.
Solutions like Koroseal’s PVC-free Sandscapewallcovering or Versa’s Loma—a 100% recycled, low-VOC fabric that’s Certified Carbon Neutral, and both HPD and EPD certified—are leading the way. With natural textures and earth-toned palettes, they create interiors that feel deeply connected to their surroundings, intentional, and quietly luxurious.
2. Designing for wellness: creating calm, restorative hospitality spaces
Wellness has evolved from a trend into a core principle of hospitality design. In an increasingly fast-paced world, today’s guests seek more than just physical comfort—they crave environments that soothe the senses, ease the mind, and restore balance. As a result, hospitality spaces are being reimagined with materials and palettes that prioritise calm and emotional clarity.
From spa-inspired tones to nature-infused textures, a quiet luxury is emerging—where acoustic treatments, tactile fabrics, and biophilic elements work together to create grounded, nurturing spaces. Materials inspired by wood, stone, and foliage enhance both aesthetics and guest well-being.
Popular picks from our clients for calm, wellness-driven interiors:
Shimmer – a luxe, high-performance fabric with a subtle sheen that elevates comfort while standing up to the demands of hospitality.
Landscape – a tactile tribute to the raw beauty of desert terrain, bringing warmth, texture, and tranquillity
Woodworker wallcovering – capturing the richness and grain of timber to depth and a sense of handcrafted authenticity
Amarante – with hand-drawn organic lines and a textile-like finish, it evokes a quiet natural elegance in soft grey and linen tones.
Together, these finishes help create spaces that feel intentionally designed for both aesthetics and the emotional and sensory wellbeing of every guest.
3. Bold, memorable design choices
Hospitality interiors are entering a bold new chapter—one defined by rich textures, vibrant colour palettes, and unmistakable personality. Today’s guests aren’t just looking for comfort; they’re seeking immersive experiences where every surface tells a story. We’ve seen a growing trend amongst customers and designers in selecting materials in saturated, jewel tones like sapphire and emerald, as well as tactile layers of velvet, silk, and leather - statement finishes that command attention and celebrate creativity.
This resurgence of expressive interiors is underpinned by materials that deliver not just visual impact, but performance and versatility. From luxurious, couture-inspired fabrics to dramatic wallcoverings, the mix is eclectic, curated, and unforgettable. Standout choices for this trend are:
Folia, a luxurious fabric adorned with rich, metallic-hued tropical foliage motifs that infuse any space with energy and depth
Mascate, inspired by the mesmerising swirls of malachite, which brings an element of glamour and artistry to the walls.
Both are expertly crafted for high-traffic hospitality environments, designed to captivate and endure while elevating the aesthetic of any space.
4. Adaptable Spaces for Every Need
As hybrid work and travel reshape expectations, hospitality spaces are evolving into dynamic environments that go far beyond traditional functions. No longer just places to eat or sleep, they’re becoming flexible destinations that cater to work, rest, and connection—all within the same footprint.
Leading this shift, hotels are transforming lobbies and underused nooks into vibrant, multifunctional areas that fluidly move from co-working zones by day to social lounges by night.
Performance fabrics and acoustic materials are essential to this versatility—delivering comfort, sound control, and aesthetic appeal to suit every function and mood.
Zintra Double Sided Sticks - a versatile, high-performance acoustic solution that defines space and reduces noise from all angles. Perfect for open-plan areas where sound control and visual flow matter
Verve Aire is a next-generation silicone hybrid fabric that delivers a smooth, ultra-soft feel with the strength to withstand high-traffic environments. Designed as a refined alternative to traditional leather, it is eco-friendly and PVC-free
These design trends reflect a shift toward creating spaces that are not only functional but also deeply connected to the values and needs of modern guests. Whether it’s sustainability, wellness, or bold design choices, hospitality interiors are focused on enhancing the guest experience through thoughtful, intentional material selection. As these trends evolve, they are redefining both hospitality design and experience, shaping environments that engage, inspire, and leave a lasting impression.